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» SAT Related « => Satellite TV News => Topic started by: labud on September 17, 2009, 06:46:35 AM
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'HGTV Design Star's Fourth-Season Finale Sets Network Marks With Households, Key Demos
3.25 Million Watch Ballatore Wins Competition; Set To Appear In 'Antonio Project' Sept. 20
Mike Reynolds 9/16/2009 3:01:00 PM EDT
Antonio Ballatore wasn't the only winner Sunday night on HGTV Design Star.
As Ballatore captured the fourth iteration of the competition series and secure his own show in the new year, HGTV set network marks among households and persons and women 18+ with its Sept. 13 telecast.
The show garnered 2.52 million households, 2.27 million 18+ viewers and 3.03 million persons 18 and above, according to Nielsen Media Research data. All of those were network best with the respective metrics, said network officials. On average, the installment averaged 3.25 million watchers.
During its fourth season, HGTV Design Star recorded its highest-ratings performance overall with persons 25 to 54 (a 1.2 rating) and women 25 to 54 (a 1.6).
For his part, Ballatore, a 40-year-old set designer from Los Angeles, will star in his own HGTV series, beginning in January. This Sunday Sept. 20 at 10 p.m., though, he'll be the star and subject of The Antonio Project. His challenge during the special: to makeover his house in just five days and then show it off to his friends and family.
The special also will include previously unseen footage of his journey to becoming HGTV's newest design star.
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