Zeel restructures channel operations





MUMBAI: In order to streamline the responsibilities at the senior level, Zee Entertainment Enterprises Ltd has made some internal changes with immediate effect.

Zeel chief revenue officer Joy Chakraborthy gets an expanded role. Also, Zeel COO national channels and Zee TV business head Nitin Vaidya gets back the regional channels in the Hindi Speaking Markets (HSM).

Sources say all the business heads of HSM regional channels will report to Vaidya till further announcement. Effectively, business heads of Zee Marathi, Zee Bangla, Akash Bangla, Zee Jagran, ETC Punjabi, Zee Salam and Zee Talkies, will fall under Vaidya.

The charge was earlier given to South Channels head Moradian for a brief period, when Vaidya was given the additional responsibility of business head of Zee TV.

English channels Zee Studio and Zee Café will move out of Vaidya's ambit and come under Anurag Bedi, business head of music channel Zing, ETC and Zee Trendz. Bedi will continue to report to Joy Chakraborthy.

"In effect, Chakroborthy gets to handle the P&L (profir and loss) account of five channels. This will be in addition to his role as chief revenue officer of Zeel," the source says.

Zee Studio business head Sujay Kutty will move out to assist Vaidya, the source adds.

All the business heads of south regional channels comprising Zee Telugu, Zee Tamil, Zee Kannada and Zee South syndication will continue to report to Moradian.